API Outsourcing helps our media industry customers to reduce cost, improve retention and increase revenue by providing them with an advanced billing service platform which allows our customers to implement targeted subscriber marketing programs. This advanced technology enables APIís customers to merge multiple data streams and mine their data. This ability allows APIís customers to produce dynamic messaging directed to specific subscribers to improve retention, to deliver marketing coupons to targeted subscribers to increase revenue, and to sell marketing space on their billing statements to further increase revenues. APIís billing services for the media industry also reduce our customerís costs to bill subscribers by using integrated EBPP technology to deliver electronic bills and ensuring that all printed billing statements are posted with the lowest available postage rate.
"Working with API has made a significant improvement in the billing process for our clients. API has the technology needed to stay ahead of the curve in printing trends. They have been responsive to meet the needs of our customers, and flexible and creative with solutions to enhance the billing process."
President, Media Company